McDonald’s has been thrust into the 2024 election, gaining particular attention over the weekend when former President Donald Trump served fries at a Feasterville-Trevose, Pennsylvania, location. But McDonald’s had nothing to do with Trump’s visit.
The company operates on a franchise model, which means the vast majority of its locations are independently owned and operated. Although franchise owners have to abide by certain guidelines in their agreements with the parent company, they are free to invite political candidates to serve fries without McDonald’s buy-in.
The company said Sunday in an internal memo to employees obtained by CNN that it did not invite Trump or the attention the election has brought it — but the company spun the spotlight as proof that McDonald’s remains a key part of everyday American life for millions of people.
“As we’ve seen, our brand has been a fixture of conversation this election cycle. While we’ve not sought this, it’s a testament to how much McDonald’s resonates with so many Americans,” the company said in its memo. “McDonald’s does not endorse candidates for elected office and that remains true in this race for the next President. We are not red or blue – we are golden.”
The letter was signed by its entire US senior leadership team, including McDonald’s